报告笔记

要点

  • 亚太地区的Z世代在购买商品时会关注偶像和影响者。
  • 过去几代人去百货公司或购物中心购买基本款或查看新款式,而Z世代则在网上寻找趋势,追随偶像和网红,并渴望穿同样的衣服。
  • 这是由 TikTok 和 Instagram 等社交商务平台的兴起实现的——网红推荐在这些平台上发挥着非常重要的作用。

继续阅读“报告笔记”

English Entries in Early August

8.10
About the Match Last Night

I got up a bit late this morning because I couldn’t fall asleep last night after watching the live broadcast of the Paris Olympics Table Tennis men’s team final. It was difficult to maintain a sense of calm and peace of mind after the tense and exciting competition.

Team China won the match in three straight games. I’m extremely happy for the three great athletes, especially for Ma Long. He’s my favorite athlete on the whole China national table tennis team, and this match probably is his last one in the Olympics. It’s his six-time Olympic gold medal; that is to say, he has done great things for the team. 继续阅读“English Entries in Early August”

English Entries in Mid-July

7.19
My Plan for the Weekend

It has been extremely hot in Shanghai recently, so I have decided to cancel my hiking trip for tomorrow.

How hot is it? Well, there’s an insect called the cicada here. Normally, the cicadas make loud sounds at noon on hot days. But yesterday, I fell asleep to the cicadas’ sounds at midnight. 继续阅读“English Entries in Mid-July”

English entries in early July

7.4
Clean air conditioner

I cleaned my air conditioner a few minutes ago.

In the past, I used to place an order online for a professional to clean my air conditioner every six months. It was a little bothersome because I had to spend half a day waiting and helping them proceed.

Last year, one of my friends told me there was a handy new product that could do this job very quickly. It’s a spray developed by a big local brand. I just need to open my air conditioner baffle, remove the filters, and spray the inside of the air conditioner. Then I rinse the filters with water and put them back into the air conditioner after 15 minutes. 继续阅读“English entries in early July”